BootLeg Betty

BetteBack October 23, 1993: Why Does Bette Midler Charge So Much For Tickets?

Clearfield Progress
October 23, 1993

419498_226744977421963_1110370381_n

Bette Midler was to finish her tour this weekend at Radio City Music Hall, where the top ticket price was $100. Even in smaller cities than New York, seats were $50 and $75. Her fans aren’t rich. Why does Midler charge so much? Keith Hainlin, Cincinnati

Because she can.

Midler belongs to that “rare breed of artist who can command that type of price,” says Jane Cohen, editor of Performance. And Midler’s show — packed with 2′ 1/2 hours of elaborate choreography and costumes — is more Broadway production than typical concert.

Factors playing into the price: payroll, theater size, labor, demand, security costs — and, of course, how much the star wants to make. Her publicist wouldn’t discuss that.

Share A little Divinity
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •   
  •  

Leave a Reply

Your email address will not be published.

This site uses Akismet to reduce spam. Learn how your comment data is processed.